Team Building Activity Case Studies
What makes a GREAT team building activity you ask?
Just one, simple, ingredient...Crockd
Don't believe us? Keep scrolling to see why Google, Shopify, Canva, Netflix, EY, New York Times and others work with Crockd to craft their culture with the best team building activities.
Ernst & Young 🤝
Offsite for 200+
Where do you start when planning an in-person offsite for over 220 people? Ernst & Young turned to local, reliable, and unique brands to build an epic lineup for three days of activities.
They decided on a pottery workshop with us as the closing event to end on a high note. We provided two hosts to facilitate the class, one leading at the front of the room and the other walking around to provide hands-on support.
The goal was to get the senior and junior Actuaries together to connect and meet new faces. We collaborated with EY on a specific set of questions to prompt groups to open up while busy with clay. It was the perfect way to integrate and solidify themes from earlier sessions.
Using a tailored workshop approach, keeping logistics simple, and including mess mats for easy clean-up were key contributors to the success of this event. Of course, the EY coordinators and our all-star hosts were the real MVPs.
Crafting the Intern Culture
In 2021, Shopify was voted one of the top 100 best internship programs in the U.S.
With new cohorts starting every couple of months, making everyone feel comfortable and connected with their team in such a short amount of time can be difficult. That’s where we come in...
We’ve teamed up with Shopify’s Intern Success Specialist to create immersive activities where interns can bond and get to know each other during those crucial first few weeks of the program. We’ve found that the best way to facilitate creativity and open conversations is through breakout rooms and our clay breaker questions.
Global Corporate Wellbeing
As one of the largest companies in the world, Google has some of the most diverse teams and communities we’ve seen. Google prioritizes corporate wellbeing amongst its global workforce despite the challenges.
We started working with Google in our first year of business and have grown our partnership over the years.
We work with teams ranging from 5-300 people and have become a recommended event vendor. Team bonding activities and community events tend to be fan favorites but we also focus on leadership summits and themed workshops.
The New York Times 🗞
The New York Times Games Team was looking for a way to celebrate Pride and embrace their LGBTQIA team members. With a hybrid workforce, we knew we had to make this activity as inclusive and engaging as possible.
The biggest challenge with these events is addressing sensitive topics without making people feel uncomfortable. To combat this, we created a light-hearted Pride design and crafted aligned questions to guide the conversation in a positive direction. The Games Team even had someone volunteer to co-host the session, which provided additional support and comfort to the rest of the team.
The New York Times fully immersed themselves in the painting session. This simple shift allowed them to let the discussion flow and feel lighter. They let creativity take their full attention making the conversation a byproduct of the activity.
Rugrats Premiere Celebration
Nickelodeon is among the top-rated networks on cable television. With a constant surge of new shows and content, they are always looking for ways to keep cast members bonded and engaged.
To celebrate the Premiere of Rugrats, Nickelodeon sent the crew Crockd pottery kits as part of a gift package. The Production Manager also requested an experience that facilitated creativity differently from the group's typical routine.
With more than 100 people on the crew, we designed a cohesive event pairing our pottery workshop with a screening of the two never before seen Rugrats Episodes. The celebration turned out to be the perfect combination of creativity and connection.
We have since done two more activities for the casts of Nickelodeon shows.
The Adobe Summit is a global, virtual event with more than 200 sessions and training workshops. It’s a way for Experience Makers from around the world to make connections, learn, and be inspired.
In 2021, Adobe reached out looking for a fun activity to kick off the Summit. They wanted a unique experience and a branded memento to provide to Adobe User Group Leaders.
We knew this needed to be an epic activity, so we created a fully custom co-branded kit. The design highlighted elements of the Summit Pre-Party but also reflected on life at the time, which happened to be the midst of COVID when remote teams were on the rise.
With over 130 participants, we decided to split the event into two workshops and utilise breakout rooms for each. The smaller groups allowed individuals to connect, converse, and tap into flow during their sessions. It was the perfect way to get User Group Leaders pumped up for the rest of the event!
PlayStation offers a global hybrid office/remote working model. They provide a productive work environment for employees in the office but also give them the freedom to work remotely.
To help strengthen PlayStation’s unique and diverse culture, we created an inclusive event for the summer interns. The goal was to kick off the internship with an activity that promotes networking and excitement for what's to come.
With over 90 interns scattered across numerous offices and remote locations, we had to find a way to keep everyone engaged and spark connections. We worked closely with the Early Career Talent Team to create a pottery class that involved physical creation, thought-provoking questions, and interactive prompts.
With two remote Crockd hosts and seven in-person PlayStation leads, the workshop was one of our best hybrid events yet.
Netflix has a culture that embraces creativity and risk-taking in the workplace. This thought process aligns perfectly with our culture and values, which makes this partnership that much sweeter.
After hosting many pottery events for different Netflix teams, we finally got to plan our first Paint n’ Pot Experience for the Consumer Insights Researchers. As a recently formed team welcoming a few new members, we made sure everyone had the chance to relax their minds while getting to know each other more personally during the workshop.
It can be a challenge tapping into flow but with a creative mentality already instilled in the Netflix employees, we were able to access this state much easier. The team left the session feeling refreshed and had some beautifully painted pots to take away as mementos.
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